FlexCar Αθήνα looking for a Social Media Specialist
Πλήρους Απασχόλησης @ErgasiaGR_HR αναρτήθηκε 4 εβδομάδες πριν σε Marketing – Πωλήσεις Αγαπημένα ΠροσκάλεσεΠληροφορίες Εργασίας
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Κωδικός Αγγελίας 84486
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Εμπειρία Απαιτούμενη προϋπηρεσία
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Φύλο Αδιάφορο
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Μόρφωση Ανώτατη Μόρφωση (ΑΕΙ/ΤΕΙ)
Περιγραφή Εργασίας
FlexCar Αθήνα looking for a Social Media Specialist
FlexCar Αθήνα looking for a Social Media Specialist
Social Media Specialist
Athens, Attica, Greece Marketing Full time
Description
We are looking for a Social Media Specialist to expand our brand’s digital footprint and grow awareness across a breadth of platforms. The ideal candidate has a proven track record of creating customer engagement strategies & targeted campaigns using social media that build awareness and retention with diverse audiences.
As a Social Media Specialist, you are part of the Marketing & Communications team responsible for planning, developing, and implementing the company’s overall social media strategy and curating the brand’s online presence via its social media channels. You will work in tandem with the CMO and Digital Performance Principal to optimize inbound marketing efforts and lead generation campaigns for Flex Car’s entities in Greece, Cyprus, Italy and Mexico.
The role reports to the CMO and works cross-functionally with Digital Performance Marketing, Design, International Growth, Commercial and CX, to deliver against FlexCar’s growth objectives.
As part of our expanding Marketing team, you are expected to work and thrive in a fast-paced environment, demonstrating your creativity, and excellent knowledge of online social media marketing practices, feeling comfortable with the creation of engaging & attractive digital content.
Responsibilities
- Plan, develop and implement the overall social media strategy in order to support and improve FlexCar’s online presence via targeted campaigns and customer engagement strategies
- Co-develop the content roadmap for FlexCar Group and curate the brand’s social media channels (Facebook, Instagram, YouTube & LinkedIn) in Greece, Cyprus, Italy & Mexico.
- Define social media KPIs, gather and analyze data results from social media content and campaigns to draw conclusions, establish or improve best practices and present learnings to the team and report the success of every social media campaign
- Assist in developing the corporate Blog and respective blog content.
- Liaise with marketing team members and our in-house designers to develop and optimize content for all digital platforms; source content, prepare editorial calendars, review & publish posts, compile articles, infographics, newsletters, social posts, videos etc.
- Manage & grow FlexCar’s online communities: social copywriting, responding to comments, engaging with our fans, interacting with brand ambassadors
- Pitch concepts & handle joint partnerships with external content creators (brand ambassadors, publishers, Media outlets).
- Enhance direct e-mail marketing activities (newsletters, promotional, acquisition & retention e-mails).
- Compile competition reports and monitor the social media landscape in order to recommend ideas that increase digital content effectiveness.
Requirements
- BSc in Marketing, Media & Communications or in related fields
- At least 3-4 years working experience in a Social Media role with hands-on experience in creating, curating and managing content.
- Strong understanding of online marketing channels & terminology (social, GDN, onsite, affiliates, PPC, Display, SEO, emails).
- Familiarity with content management systems (CMS) and marketing platforms (e.g. HubSpot, Mailchimp, Moosend)
- Strong copywriting skills & comfortable with the creation of diverse digital content on social media, Blog & Web in both Greek and English.
- Solid knowledge of social media platforms & respective performance metrics/analytics (Google Analytics, Facebook Business, Ads Manager, Facebook Insights, YouTube, UTM tagging, pixels, tokens, conversion rates etc.)
- Confident with the practical usage of MS Office suite (Word, Excel, PowerPoint) and project management/collaboration tools (e.g. Trello, Slack, Google Drive).
- Internet savvy and always up to date with the latest technology trends and solutions in social media.
- Excellent communication skills in Greek and English (verbal and written).
- Positive team-oriented personality with the desire, ability and drive to ride a continuous learning curve in the Startup & Automotive industries.
- Excellent organizational skills and the ability to manage a tight workflow to meet deadlines.
Benefits
- Opportunity to work in one of the fastest-growing scaleups
- Amazing working environment based on Respect, Fairness, and Transparency
- Private Health Insurance
- Free coffee, snacks and beverages
- Car benefits
- Ongoing training and development
- Extra days-off
- Competitive salary
All applications will be treated in utmost confidence and will only be seen by members of our recruitment team.
FlexCar collects and processes personal data in accordance with applicable data protection laws. If you are a European Job Applicant see the privacy notice for further details.
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- @ ErgasiaGR_HR
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