Cardlink looking for Customer Insights Analyst

FULL-TIME MID-LEVEL

Heraklion Attica, Greece

2021-04-01

Basic Information

We are looking for a Customer Insights Analyst to join our Marketing Team!

Responsibilities

Design and implement, in collaboration with the data analytics team, a customer-centric mechanism that translates the insights from customer segmentation into specific strategies to support business, product and commercial planning
Understand customer outcomes by their contact with the company’s touchpoints, analyzing customers’ overall behaviour, and feedback to recommend corrective actions towards every touchpoint that the customer interacts
Represent the voice of the customer to provide input into every project/product/service core feature, marketing and sales process etc.
Collaborate with the campaign management team to set the purpose and targeting of retention campaigns
Collaborate with the operations team to mitigate technical or any other related issues raised by customers
Collaborate closely with team members to design structure and support an outstanding customer experience through customer journeys
Provide, all units with Customer-insights and seamlessly communicate with internal stakeholders alike, education and guidance on how to better serve customers based on their behaviours and

Basic Requirements

3 years experience in related roles
Bachelor’s/Master degree in Marketing and/or Customer’s behavioural analysis
Strong analytical skills
Excellent written and verbal communication skills with experience creating and delivering presentations using PowerPoint
Proven track record of solving complex problems, thinking creatively and using data to tell a story
Strong skills and experience with statistics and customer research
Experience working in a highly matrixed organization
Collaborative orientation and results-driven personality
Strong self-motivation and accountability skills
B2B industry analyst/consulting experience will considered as a plus

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